Are you interested in how marketing works today? What has changed in recent years in the work of advertising agencies in the media space, where Hospodářské noviny has only 4,000 copies a day, up to 30,000 readers online, and 18-year-old influencer Anička Šulcová has 800,000 followers (just like Czech Television)? Everything is different than it used to be. We’ll definitely take a look at the startup scene, investing, and also – how else – what has been and is happening in politics. Information moves the world, whether it is facenews or not.
Karel Křivan, PR consultant, communication strategist and publicist, will guide us through the evening. He is an expert in personal PR, brand strategy and media communication. Founder of one of the first creative shops in the Czech Republic, he has worked for international advertising agencies, corporate clients and government bodies and organizations. He lectured at the University of Economics in Prague, now at the Institute of Law and Legal Science. He regularly publishes in professional media. As a consultant, he has worked and continues to work for the management of companies and state organizations. He specializes in strategic consulting for the creation and management of brands and new product launches. He specializes in modern forms of PR and their connection with traditional marketing.
The Venture Club committee has already had two consultations also in the field of PR and promotion for our activities, both inwards, to the membership base, and outwards. Too bad, having a good product is essential, but no business can do without promotion. As part of an expanded overview, he recommends participation by all.
Sign up below, as usual. Entry is included for Venture Club members, non-members are charged £300. After signing up, non-members will receive a payment prompt and a link to sign up once paid.
The speaker and several full members attend this working meeting in person. Admission is free for “invested” companies and their representatives.
We look forward to an interesting evening.